Photoroom Integrates OpenAI’s gpt-image-1 into Next Gen AI Tools

Transforming Product Photography for E-commerce

• Among the first to leverage this technology, new releases will help businesses more easily adjust lighting, background, context and use virtual models in imagery.

Photoroom, the world’s most popular AI photo editor, has launched the Product Beautifier, Product Staging and Virtual Model, three new AI-powered tools that leverage OpenAI‘s latest image-generation technology, gpt-image-1.

Among the earliest in the industry and in Europe to integrate OpenAI’s powerful image API, Photoroom is reaffirming its role as an innovator in generative AI as it adds to its portfolio of proprietary AI background removal and photo editing tools already leading the industry in efficiency and effectiveness.

These new tools are designed to give sellers of all sizes access to professional-grade visuals without the need for costly equipment, photoshoots, or editing skills – making it faster and easier for entrepreneurs and small businesses to create high-converting content at scale and levelling the playing field for startups and established businesses alike.

“Gpt-image-1 opens up a new level of creativity and accessibility in image editing. We’re thrilled to be one of the first companies worldwide bringing this technology to our global community of over 200 million users,” said Matt Rouif, CEO & co-founder of Photoroom. “Our mission is to make the power of great visuals accessible to every entrepreneur, and with this integration, we’re once again turning state-of-the-art AI into practical tools for product photography and e-commerce.”

The new features include:

• Product Beautifier: Automatically enhances lighting, pose and angles to deliver studio-quality product visuals in one click.
• Product Staging: Uses AI to analyze your product and generate a realistic, context-rich scene, repositioning and adding props and backgrounds that seamlessly fits into real-life usage.
• Virtual Model: Renders clothing and accessories on a curated library of virtual models, offering a realistic preview of draping and fit so customers can visualize products on different body types and styles.

As AI continues to evolve, Photoroom reinforces its commitment to empowering entrepreneurs and e-commerce sellers of all kinds with increased access to the best in AI technology. Whether for the first-time solopreneur or a scaling brand, Photoroom tools aim to bridge the gap for growing companies and enterprise level tools.

The tools are available now on Photoroom Web and iOS, and coming soon to Android.

Photoroom: AI Photo Editor for iOS

All within the mobile app, you can:

• Create professional product images for e-commerce marketplaces like Depop, Poshmark, Amazon, and Shopify.
• Create marketing materials using built-in templates for Instagram, Facebook, Youtube, Pinterest, and more.
• Customize profile pictures for web pages and social media profiles.
• Curate polished stories that showcase your store, your life, or yourself.
• Invite anyone to view, download, or add photos.
• Promote more, faster.

Explore the many features of Photoroom and see how you can streamline photo editing without sacrificing quality.

• Edit photos quickly and accurately with the Background Removal tool.
• Save time by editing dozens of photos at once with Batch Editor.
• Precisely refine edges with the help of Assisted Cutout.
• Instantly remove unwanted objects and defects using Magic Retouch.
• Effortlessly export photos for any social media or selling platform with Magic Resize.
• Get recommendations that best suit your needs with Smart Templates.
• Instantly create stunning backgrounds for your product photos using artificial intelligence with Instant Backgrounds.

---

Photoroom
www.photoroom.com | @photoroom

Photoroom was founded in 2019, and over the past 4 years has carved out a niche in the commerce photography space. Photoroom first found success with its best-in-class background remover. It has now expanded its offering to include a batch photo editor, and generative AI offerings for commerce: AI Backgrounds, AI images and AI Shadows. Processing over 7 billion images a year, and downloaded over 200 million times, Photoroom is now the world’s #1 AI photo-editing app, available across mobile, web and via an API in over 180 countries. Photoroom is headquartered in Paris with a global team of over 100 employees.

All images and information courtesy of Photoroom.
This article contains Apple Affiliate links.

Tags: advertisement, advertising, affiliate, AI, AI Backgrounds, AI generated, AI images, AI photo editor, AI Shadows, AI-powered, Android, App Store, Apple, apps, artificial intelligence, ChatGPT, clothing industry, creative tools, design, design tools, digital, digital design, digital fashion, digital transformation, e-commerce, editing, fashion business, fashion industry, fashion technology, fashion tools, Gen AI, generative AI, gpt-image-1, image API, iOS, marketing, Matt Rouif, OpenAI, Paris, photo-editing, photography, Photoroom, photoshoot, Product Beautifier, product design, product development, product management, product photography, Product Staging, technology, Top, virtual merchandising, Virtual Model