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Screen-Free, Subscription-free Wearable Health Band & Fitness Tracker Polar, a global leader in wearable sports and fitness technology for nearly 50 years, has today launched the highly-anticipated Polar Loop, the brand’s first screen-free wearable band designed to discreetly and comfortably...
The National Football League and Abercrombie & Fitch announced a multi-year partnership naming Abercrombie & Fitch as an Official NFL Fashion Partner, a first for a league sponsor. Building on the success since launching licensed NFL products in 2022, Abercrombie’s aim is to redefine fan style...
Spanx®, the global women’s lifestyle brand, has teamed up with Bala, the cult-favorite wellness brand, for its first-ever active partnership. Fusing fashion and function, the limited-edition Spanx x Bala capsule collection debuts today with a four-piece custom equipment set designed to complement...
Los Angeles-based brand, Aelfric Eden, proudly presents its 2025 “Summer Drop” capsule collection – a daring re-imagining of classical cultural motifs through the lens of contemporary youth culture. Rooted in the theme of “Timeless Cultural Influence” this season’s...
Women’s Cycling Apparel Brand Jelenew Launches New Pregnancy Fit Series Offers More Options for Expectant Mothers Who Love Cycling Women’s cycling apparel brand Jelenew celebrates by launching brand-new colors and designs for its Pregnancy Fit Series, offering expectant mothers an exciting...
Glowmode and Nature Dream Bali Come Together to Create a Nature-inspired Collection with Female Empowerment and Mindfulness in Mind Glowmode, a leader in high-performance, stylish, and affordable activewear, is thrilled to announce its latest collaboration with Nature Dream Bali, a Bali-based lifestyle...
KEEN and Madhappy Unite for Positive Movement New limited-edition all gender Shanti clog brings an uplifting perspective to active, everyday comfort. KEEN, Inc., known for creating original hybrid footwear that spans all walks of everyday life, is joining forces with Los Angeles clothing brand Madhappy...
Revving up for round two, Tillys and NASCAR® are back! The California-based retailer known for its mix of casual and active lifestyle apparel, is thrilled to announce the release of the second drop of its exclusive collaboration with NASCAR®. Following the success of their first collection that launched...
New Collection From Serena Williams Design Crew Takes Inspiration From The Next Generation The fall 2024 Serena Williams Design Crew collection includes five striking apparel pieces and a new lifestyle sneaker, all inspired by the limitless power of the next generation. Nike’s latest collection...
Allbirds’ newest silhouette is the perfect blend of aesthetic and athletic, to perfectly complement an active lifestyle. Allbirds unveiled its newest silhouette: The Tree Glider, a go-anywhere, goes-with-anything shoe that is crafted to perfectly complement an active lifestyle. Inspired by the feeling...
Fabletics Scrubs Partners with Ken Jeong in First-Ever Celebrity Campaign to Spotlight the World’s First Activewear Scrubs. Fabletics, the world’s most fashionable, high-performance activewear brand, is releasing its first-ever celebrity campaign spotlighting Fabletics Scrubs, alongside actor,...
This Summer, H&M presents its first ever kidswear collection in collaboration with Pantone™. Featuring a curated palette of soft pastels and updated neutrals the collection spans elevated essentials for kids up to 14. Pieces include matching sets, t-shirts, joggers, ribbed leggings, hoodies and a pleated...
Streetwear Style Meets Pickleball-focused Tech in a Clothing Line Designed Specifically for Pickleball Players. Stack Athletics, the industry leader in pickleball-specific performance apparel, launched their Summer 2024 Performance Collection, a 14-piece capsule that combines Stack’s defiant and unapologetic...
Nike and Jacquemus continue their partnership inspired by the belief that sport isn’t simply about performance, it is also an expansion of style and self. Celebrating Athletes, Style and Self-Expression The Spring 2024 Nike x Jacquemus collection features women’s and unisex apparel, a new J Force...
Nike and Megan Thee Stallion have announced her first-ever apparel and Nike By You (NBY) footwear collaboration: Hot Girl Systems. Designed to be both bold and versatile, the collection features dynamic pieces made for all bodies and all movement. The Hot Girl Systems collection brings together Megan...
The Tatum 2 Powers Jayson Tatum’s Effortless Game. The Tatum 2 is made with a full-length Nike Air Strobel unit, which helps cushion impact from explosive movements. Large foam and textile pods drive the aesthetic of the Tatum 2, which references the bold and fun spirit of ’90s hoop shoes....
On January 24th, Miami Fashion Week® (MIAFW) transformed into a buzzing hub for fashion enthusiasts as it hosted a series of engaging events, including a memorable press conference, an insightful streetwear panel, and the much-anticipated MIAFW debut of renowned designer Karl Kani. The festivities commenced...
By Senay GOKCEN | Editor-in-Chief In the ever-evolving world of fashion, colors and trends come and go, but some styles manage to leave a lasting impact. One such trend that continues to captivate the fashion industry is the vibrant and eye-catching neon color palette. Neon hues have made a triumphant...
