- KEEN and Madhappy Unite for Positive Movement
- New limited-edition all gender Shanti clog brings an uplifting perspective to active, everyday comfort.
KEEN, Inc., known for creating original hybrid footwear that spans all walks of everyday life, is joining forces with Los Angeles clothing brand Madhappy to create an “optimistic reimagining” of its ultra-comfortable, light and airy Shanti clog.
The Shanti is an open-air foam clog that launched in 2007 as a lighter, slimmer cousin to KEEN’s original open-air clog, the Yogui – featuring a brushed foam footbed that adds softness, grip, and quick-dry performance. Shanti means “peace,” and Madhappy builds apparel around a hopeful outlook with a focus on mental health, so it’s a collaboration that’s all about spreading positive vibes from the ground up.
“KEEN is thrilled to collaborate with Madhappy on a style that’s all about finding ways to reset and find happiness and comfort in everyday life,” says Johanna Koeberle, Sr. Global Product Line Manager at KEEN. “Madhappy’s design aesthetic and the work they do to positively impact the mental health movement add even more joy to a silhouette that’s made people smile for almost two decades.”
Inspired by the KEEN silhouette that’s thoughtfully made to ease feet during and after movement, Madhappy has created an accompanying active-inspired apparel capsule featuring styles including a Biker Short, Rib Camisole, Baby Tee, and Cropped Full Zip Hoodie. Along with the Shanti, the complete capsule meets our collective audience wherever they are before, after, or during movement.
Like all KEEN shoes, the Shanti open-air clog is Consciously Created without forever chemicals. It’s PFAS- and antimicrobial-free. Other key features include:
- Light and airy comfort: Injected foam design is seamless and ultra-comfortable.
- Roomy toe box: Generous space across the forefoot for toes to spread out.
- Shock-absorbing cushioning: Brushed foam footbed with arch support for all-day comfort.
- Water-friendly and washable: Low maintenance, easy-clean construction.
- Non-marking rubber outsole: Won’t scuff studio floors or boat decks.
Pesticide-free odor control: Eco Anti-Odor fights foot funk with natural probiotics that are safe for human health and the environment. Available in two colors – Brown and Pink – for $75/USD in all-gender sizing at keenfootwear.com and madhappy.com.
KEEN
www.keenfootwear.com | @keen
KEEN is a shoemaker with purpose. Family-owned and values-led for over 20 years, KEEN has been consciously making unapologetically comfortable, innovative footwear that lasts and using its business to do good. In 2003, KEEN started a revolution with the introduction of the original hybrid sandal, the Newport. As revolutionary, thoughtful shoemakers, KEEN is on a mission to make the world’s cleanest shoes. They’ve been PFAS free since 2018 and envision a shoe industry that has a net positive impact on lives. To get there, they’re sharing their sustainable innovations to do more good together.
Madhappy
www.madhappy.com | @madhappy
Madhappy is a clothing brand for a community of optimists. Born in Los Angeles in 2017, the brand has built itself around an optimistic ideology, expressed through apparel, events, and experimental retail spaces around the world. Madhappy writes Local Optimist magazine, and supports research and awareness in mental health through its Madhappy Foundation.
All images courtesy of KEEN – www.keenfootwear.com
Tags: active lifestyle, activewear, antimicrobial-free, arch support, chemical-free, clogs, clothing, collaborations, comfortable shoes, design, fashion, foam midsole, footwear, KEEN, Los Angeles, Madhappy, mental health, open-air foam, PFAS free, positivity, product design, rubber sole, Shanti clog, shoe design, shoemakers, shoes, Top, washable, Yogui
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