TOMS Celebrates 20 Years with Its Iconic Alpargata in Cerulean Blue

TOMS Celebrates 20 Years with a Rare, Numbered Release of Its Iconic Alpargata in Cerulean Blue

To celebrate its 20th anniversary, TOMS has unveiled a first-of-its-kind release: a limited run of individually numbered Alpargatas in the brand’s nostalgic Cerulean Blue.

Launched on Tuesday, March 10, exclusively on TOMS.com, the Cerulean Color Drop marks a rare collector’s moment for the company, with just 200 pairs available in the U.S. and Canada and no plans for restocks or repeats.

The special-edition drop reimagines TOMS’ most iconic silhouette in the heritage blue that traces back to the brand’s origins. Inspired by the blue-striped logo influenced by the Argentinian flag – where the idea for TOMS first began – Cerulean has long been embedded in the brand’s visual identity. The color also arrives amid renewed cultural relevance, appearing on high-fashion runways and forecasted by trend authorities as a key shade of the year.

Each pair in the release is individually numbered and finished with nostalgic design details that nod to TOMS’ early days, including the original Animal Cracker print lining and a classic TOMS flag shoe bag included with every purchase. The drop spans women’s, men’s, and kids’ sizing, reinforcing the brand’s cross-generational appeal while maintaining its focus on timeless design and everyday wearability.

Founded in 2006 in Venice Beach, TOMS built its identity around the Alpargata, a simple slip-on that became synonymous with effortless style and purpose-driven business. Over the past two decades, the brand has expanded globally while maintaining its commitment to helping support children’s education, health, and well-being initiatives.

The Cerulean Color Drop serves as both a celebration of that legacy and a forward-looking statement – blending nostalgia, scarcity, and cultural relevance into a single commemorative release.

The limited-edition Alpargatas is available at TOMS.com. Once sold out, the celebratory Cerulean Blue will not return.

TOMS
TOMS.com | @TOMS

Founded in Venice Beach in 2006, TOMS brought a simple idea to life: that a single pair of shoes could spark a global movement. What began with its iconic Alpargata has grown into a full lifestyle brand, offering espadrilles, sandals, sneakers and casual dress shoes for women, men and kids. With its signature CloudBound™ underfoot technology, the company puts all-day comfort at the forefront of its design. Today, TOMS is sold in over 30 countries, available direct to consumers on over 10 regionalized websites and through a variety of global retail partners. As a Certified B Corporation, TOMS continues to use business as a true force for good, building a legacy of Better Tomorrows with every pair.

All images courtesy of TOMS.

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