Juana Martin Spring/Summer 2026 Haute Couture Collection: Presagio

Juana Martín presented her Spring/Summer 2026 Collection, Presagio, during Paris Haute Couture Fashion Week on January 28, 2026 in Paris, France, a deeply symbolic collection that sets the Spanish horse as its central axis.

In this new proposal, the Córdoba-born designer explores the horse as an ancestral omen: an announcement of war, change, and journey, but also an emblem of triumph and victory.  

The show took place in Paris, the epicenter of international haute couture, where Juana Martín continued to consolidate her creative discourse, remaining faithful to an identity that moved between tradition, history, and modernity. Presagio unfolded as a powerful visual narrative, charged with tension and beauty, where each silhouette anticipated movement and destiny.

Throughout history, the horse had been a companion in conquest, a witness to conflict, and a symbol of power. In this collection, its anatomy and spirit were translated into sculptural volumes, lines that evoked dynamism, and noble materials that reinforced the idea of armor and skin. The garments constructed a couture language in which form and meaning advanced together, creating a narrative of resilience, elegance, and transformation.

Presagio was a collection that spoke of transition and evolution. From uncertainty to triumph. From tension to balance. Each look was conceived as a sign, a signal of change and progress, reflecting a strong, poised, and serene woman who moved with determination toward her own destiny.

In this edition, Juana Martín once again surrounded herself with collaborators and artisans who were an essential part of the brand’s universe. Málaga de Moda renewed its support, once again promoting the visibility of Andalusian talent on the international stage. This season, the Association of the Purebred Menorcan Horse joined the project, asserting the cultural and symbolic bond between the collection and the equestrian world.

The beauty team was led by Menchu Benítez in makeup and Maqueda 100% at the helm of hairstyling, shaping an aesthetic that extended the character and conceptual strength of the collection. ICON once again accompanied the designer as a regular collaborator, reinforcing the creative development of the project. Calzados Franjul signed the footwear for the show, bringing solidity, tradition, and character to each look. Loha Spain participated in the creation of leather pieces, enriching the collection with its artisanal expertise.

Following her debut in Paris in 2022 with Andalucía, Juana Martín reaffirmed with Presagio her position as one of the most singular voices in Spanish fashion on the international stage. A collection that continued to trace an artistic and personal path, where fashion became simultaneously memory, symbol, and a vision of the future.

Designer Juana Martin

Credits:

Styling: Juana Martín @juanamartinoficial

Hair: Rafael Maqueda @rafael_maqueda

Make-up: Menchu Benítez @menchu.benitez

Videography: FACTUS @factusproductions

Runway Photography: Pepe Cazorla @pepeecazorla

Special Thanks to:
Málaga De Moda @malagademoda_
Diputación de Málaga @diputacionmlg
Calzados Franjul @calzadosfranjul
Loha Spain @loha_spain
Consell Insular Menorca @consellinsularmenorca
Asociación Caballos Pura Raza Menorquina @associaciocavallmenorca
I.C.O.N. Products España @iconspain

Juana Martin
www.juanamartin.es | @juanamartinoficial

All images courtesy of Juana Martin.