UK Company leads paint industry into fossil-free future with breakthrough innovation.
Paint Zero, the British innovator in sustainable coatings, has been granted a patent for its groundbreaking 100% plant-based concentrated dry powder paint.
The patent, the first of its kind, secures the company’s uniquely disruptive formulation and dry-powder production method.
This announcement comes at a crucial moment for the industry, offering a sustainable solution to a sector in urgent need of transformation. Designed to meet the growing climate goals of the construction, interior design, and coatings industries; Paint Zero’s dry-powder format eliminates the environmental impacts of traditional liquid paints. The product is shipped in compact, resealable paper packaging and mixed with tap water at point-of-use, slashing transport emissions by over 75% and avoiding plastic and metal waste entirely.
Preparing Paint Zero is quick and easy. This short video shows you how.
Our product represents more than innovation, it’s proof that as an industry we can break our reliance on fossil fuels without compromising performance, beauty, or safety.
— Ross Harling, Inventor of Paint Zero
The patent was filed in the UK and via the PCT (Patent Cooperation Treaty) covering international markets. It protects both the composition and the production methods, enabling Paint Zero to scale its operations with partners in Europe and beyond.
Cloud is a soft, serene blue that transforms any space into a calm, airy escape.
“This patent confirms Paint Zero’s role as a global leader in sustainable paint chemistry,” said Ross Harling, inventor of PAINT ZERO.
Key Benefits:
- Patent GB2628101 covers the formula and dry-powder production methods
- Environmental Impact: ~80% lower CO2 emissions per room; no VOCs, microplastics, or fumes
- Material Innovation: Bio-based resins and mineral pigments form a durable, high-coverage emulsion
- User Advantages: 50+ vibrant colours; lightweight, resealable packaging, long shelf life
Warm, golden, unapologetically vibrant, Mustard brings sunshine into every space.
Ocean is a rich, hue that brings depth, serenity, and effortless elegance to any space.
With this technology, the carbon and chemical impacts of paint can be radically slashed, paving the way for safer indoor environments with a measurable reduction in emissions and pollution.
Knapweed is inspired by this glorious wildflower in full bloom: a warm, saturated pink that captures the richness of its delicate florets.
We’ve listened closely to the growing concerns people have about the safety and sustainability of the paints they bring into their homes. At Paint Zero, we’ve created a paint that’s not only safe and sustainable, but also convenient for everyday use.
— Clare Cunningham, Creative Director, Paint Zero
See how to prepare and use Paint Zero here.
PAINT ZERO
www.paintzero.com | @thepaintzero
PAINT ZERO is an ultra-low-carbon, plant-based innovation that’s defining how decorating paints should be: sustainable, safe and free of harmful petrochemicals, plastics and toxic additives. Statistics show that a litre of traditional paint will cause more environmental damage than a litre of petrol. We think this is unacceptable. That’s why we have created a clean, safe alternative, one that protects people and the planet without compromising on quality or creativity. Unlike conventional décor paints, PAINT ZERO is produced in small concentrated packs, cutting the weight, volume, and waste of liquid paints by 75%. Simply mixed with tap water, Paint Zero, creates full-strength, long-lasting paints that are ready to use in 90 seconds. Thanks to its unique bio-science and low-energy production, Paint Zero prevents up to 90% of the Greenhouse Gas, VOCs and Transport emissions that other paints add to Climate Change. And, with bio-compostable ingredients and packaging, there are no hazardous paint wastes or single use containers to cause long term damage to land and oceans. All of which probably makes PAINT ZERO the most sustainable décor paint on the planet.
All images courtesy of PAINT ZERO.
Tags: architecture, coatings, color trends, dry-powder paint, health, healthy living, home, home decor, interior, interior design, paint, paint colors, paint industry, paint trends, PAINT ZERO, plant-based, product design, sustainability, Sustainable, sustainable coatings, technology, Top, trend-driven, trending colors, trends, ultra-low-carbon, waterless paint, YouTube
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