Celebrity-loved childrenswear brand, Molo, hosted a dinosaur-inspired shopping event at Neiman Marcus Beverly Hills to celebrate the launch of their Jurassic World Dominion Collection, now available at the luxury retailer.
Attendees, including Reese Witherspoon, viewed the exclusive capsule collection while enjoying a dino-themed menu from the Café. The kids joined the fun with cotton candy from BonPuf, prehistoric balloon animals from The Balloon Guy, prizes including Jurassic toys, and a signed poster from the cast and tickets to Universal Studios, Hollywood.
Molo’s ‘Jurassic World Dominion Collection’ launch event at Neiman Marcus.
Inspired by the highly anticipated new movie, Jurassic World Dominion from Universal Pictures and Amblin Entertainment, in theaters June 10th, 2022, the collection brings the fan favorite dinosaurs to life in a sustainable line packed with Molo’s signature use of colors and prints.
Available for babies and toddlers, styles include printed t-shirts, sweatshirts and swimwear, along with embroidered logo cargo pants, shorts, hoodies, and jackets.
Most of the styles in the collection are made responsibly in 100% GOTS* certified organic cotton or with recycled fibers from post-consumer waste. It is an adventurous range of clothing that encourages children to explore and learn by combining themes of history, nature, and coexistence – themes that go hand in hand with Jurassic World Dominion.
The Molo x Jurassic World Dominion capsule is now available to shop at Neiman Marcus, for under $100.
Molo – www.molo.com
Molo’s journey sprang out of curiosity and a drive to change the existing children’s fashion world, which was, in 2003, less than vibrant and colorful. Since its conception, Molo has seen its role as the brand that provides “favorites” for every child’s closet, and has earned a strong celebrity fanbase, including Hilary Duff, Jenna Dewan, Katherine Schwarzenegger, Zoe Saldana and more. Molo’s design feeds a child’s imagination with strong colors, fun prints, exciting shapes and bold combinations. Molo’s style is urban with funky, colorful designs that often have a humorous twist or are just quirky enough to get noticed- but never at the price of function and quality. Their design is a mix of fun, witty details and a cleaner, “raw” Scandinavian look. The clothes provide the necessary functional details that every child needs, and they stand up to even the most active kid’s life, wash after wash.
Neiman Marcus – neimanmarcus.com
Neiman Marcus is a Dallas-based luxury retailer, providing customers access to exclusive and emerging brands, anticipatory service, and unique experiences since 1907. Each day, Neiman Marcus connects with customers worldwide while delighting them with exceptional experiences across a 37-store presence in the U.S., the largest U.S. e-commerce luxury platform, and industry-leading remote selling and personalization technology. From delectable dining and indulgent beauty services to bespoke experiences and exclusive products, there’s something for everyone. To keep up with the latest news and events at Neiman Marcus, visit neimanmarcus.com or follow the brand on Instagram, Facebook, YouTube, and Twitter.
Neiman Marcus is part of the Neiman Marcus Group. We lead with love in everything we do for our customers, associates, brand partners, and communities. Our strategy of integrated luxury retail is about creating long-term relationships. It’s this connection that creates emotional and high lifetime value potential with everyone we serve. Through the expertise of our 9,000 associates, we deliver across our three channels of in-store, ecommerce, and remote selling. Investments in data and technology allow us to scale a personalized luxury experience. Our brands include Neiman Marcus, Bergdorf Goodman, Neiman Marcus Last Call, and Horchow.
All photos courtesy of Neiman Marcus.
Tags: capsule collection, celebrity, celebs, childrenswear, collection, events, fashion, fashion events, Fashion Stores, hoodies and tops, Jurassic Park, kidswear, Molo, movie costumes, movies, Neiman Marcus, printed shirts, sweatpants, sweatshirts, Top, tops, tshirt, visual merchandising
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