Lauren Vidal: French Label with 20 Boutiques Overseas - Debuts First Boutique in U.S.

September 21, 2010, New York - Lauren Vidal, the chic, sleek European label known for easy, flowing, free-spirited clothes that are at-once stylish, packable, versatile and reasonably priced - has officially opened its first store in the U.S.

In a nod to the new "status" of the Upper West Side in Manhattan, New York - Lauren Vidal is the first designer boutique to debut in this neighborhood - with word of more to come.

The store is offering free personal fashion consultations - no matter what your financial investment. Prices range from $150 to $350 per piece; all piecescan be mixed and matched.

Lauren Vidal designs belong to a major trend towards clothing that is reasonably priced, but also created with an eye to workmanship and design which means incorporating the best possible fabrics and cut, while at the same time offering affordability.

The clothes are purposely designed to be cool - and to be ideal layering pieces: the lithe sweaters and vests work alone and/or over a dress to give either one a slimmer look; tunics and jackets often double as dresses or chic tops over jeans, skinny pants, leggings and/or another Vidal layering piece.

The current collection offers pieces in soft shades of gray, blue, brown, black and white - is in perfect sync with the accessories which include handbags, belts and scarves - this season and beyond in the latest silver shades.

The feminine, free-spirited nature of the separates from Lauren Vidal - for this season and beyond - the long, semi-sheer layered skirts; the soft, cutaway double-breasted jackets; the sheer crewneck tops; the lightweight underpinnings.

And all the clothes are seasonless - so buy now and wear whenever!

The overseas following for Lauren Vidal (the designer herself is Revital Vidal, who lives in Paris and whose lifestyle inspires the line which is named for her daughter) includes professionals; actors; dancers; musicians; both well-known and not who need clothing for everything from a "professional" corporate presentation in another city or country to a more casual classroom situation to a date, a business meeting and/or a wedding.

Indeed, Lauren Vidal is at the center of a major overseas trend (largely in France and expanding here).

Lauren Vidal, is located at 2450 Broadway (at 91st Street); 212-580-0495. Visit www.laurenvidalusa.com for more information.
Store hours are 7 days per week; 11 am to 8 pm.