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TREND SPARK! Week 17 | 28.06.2008


By Alexandra Suhner, London Editor | Week 17 | 28.06.2008

Milan Menswear Spring/Summer 2009 Trend Round Up

• Large men's handbags (Bottega Veneta, Etro, and Burberry Prorsum)

• White suits (Calvin Klein Collection, Gucci, Dolce and Gabanna, and Bottega Veneta)

• Pastel Blues (Bottega Veneta, Dolce and Gabanna, Burberry Prorsum, Versace, Gucci, and Calvin Klein Collection)

• Bright Sky Blue (Gucci and Versace)

• Monochrome (Bottega Veneta, Moschino, and Calvin Klein Collection)

• Oversized, unstructured suits with 40s gangster influence (Dolce and Gabanna, Giorgio Armani, and Bottega Veneta)

• Nerds in bow ties (Moschino and Dolce and Gabanna)

• War and Peace motifs (peace signs at Moschino and pistols at Dolce and Gabanna)

• Printed pyjama-cut trousers (Etro, Bottega Veneta, and Dolce and Gabanna)

• Blazers (Giorgio Armani, Bottega Veneta, and Dolce and Gabanna)


This week was Milan Menswear shows and one of the first reviews I read was this: "What does it say about a label when they fill the hotly fought over front row of a fashion show with quirky stuffed animals?" (Jessica Mischault for the International Herald Tribune, June 24, 2008).

Moschino appears to have filled the front row of their Spring Summer 2009 Menswear show with huge stuffed animals. Well that is pretty damn cool. So was the collection, with a picnic themes and lots of fun prints.

The light pink suits aren't for everyone, but the tailoring was definitely the highlight here, featuring a very classic look in unusual colors and prints.

The suits in pinks, peace-sign prints, and bright reds looked very fifties, and the accessories this season were all about picnic baskets with fresh baguettes.

Photos courtesy of

Bottega Venetta

I know it gets boring to rave on about the same brand over and over again, but Tomas Maier just can't seem to go wrong right now. His menswear collection for Bottega Veneta was stunning.

Loose, unstructured suits in light fabrics, paired with oversized bags were followed by nerdy but cool tuxedos, complete with bow ties.

The look followed on from his Autumn / Winter collection, still effortlessly cool, and it meant he still casted men as models rather than boys.

He claims the collection was inspired by a day in the life of a contemporary man, with a focus on great jackets.

The only problem now is how to afford it; Bottega Veneta is rumored to be one of the most expensive luxury brands.

Photos courtesy of

Burberry Prorsum

Christopher Bailey and Tomas Maier certainly didn't fight over models this season, as Burberry Prorsum didn't seem to have any boys over the age of 18.

A disappointment, this show seemed to be catered at the skinny indie boy who is becoming desperately out of fashion. Aside from some great raincoats, and some knitwear and outerwear, any normal sized guy will struggle to fit into any of this collection.

The color palette featured muted pastels and some interesting prints, great as accent pieces but hard to wear as a total look.

There was some great mustard and olive tones within the collection and a few great oversized accessories, but deep necklines exposing skinny pale chests seems a bit passé.

Photos courtesy of





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