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TREND SPARK! Week 2 | 19.01.2008


By Alexandra Suhner, London Editor | Week 2 | 19.01.2008

Show Spark!

Technology Spark!

BottegaI'll wait until menswear fashion are over before I give my full review but I thought I would make some comments on what I have seen this week. Generally I find menswear collections quite dull, but this year there has been some very exciting collections.

Gucci: LOVE IT! Russian-inspired collection with exciting prints, colors, silhouettes. Looks cool and I want my boyfriend to buy it.
Bottega Veneta: Return of the MAN, thank god the skinny jeans are gone and the models look like men not boys. The collection looks sexy, masculine, and was inspired by utilitarian clothing, which shows: it is actually wearable!
Prada: All the journalists are raving about this, but my opinion is: ruffled mini-skirts and revealing cut-outs on menswear is gross, even if its Prada. Feminine menswear? No thanks!

Photo via
MacBookAirApple's latest technology wonder is the MacBook Air, with a maximum width of 0.76 inches, far less than the current thinnest lap top on the market.

This could be a lifesaver for all of us with strained shoulders from lugging around huge lap tops everywhere.

Also, this "thinnovation" is environmentally friendly, featuring the first lead and mercury-free display and 56% less packaging than the MacBooks.

It also has the multi-touch trackpad (featured in the iphone) and is retailing at $1799, reasonable considering Apple's high prices. I guess you are paying for the design, and I think it's worth it.

Photo via

Media Spark!

Fashion Spark!

Victoria Beckham for Marc Jacobs Ads We are all wondering WHY Marc Jacobs chose to work with Victoria Beckham on his next advertising campaign, but now things are starting to make sense.

You can only see her legs in some of the advertisements.

I was almost prepared to boycott MJ because of this foul choice of model, but I suppose portraying her upside down in a shopping bag is OK, too bad its not a garbage bag.

Photo via
RubyAtelier Ruby is a luxury accessory line for "urban mobility."

Everyone knows that wearing a motorcycle helmet rarely looks good, which is why this French brand has designed a collection of stunning helmets that are not only fashionable but also safe.

They are lined in leather and they come in solid colors or prints. Available from Now all you need is a matching scooter.

Photo via





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