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PITTI IMMAGINE UOMO n. 70

21 - 24 JUNE 2006

FLORENCE, FORTEZZA DA BASSO

World previews of clothing and accessories collections
for the 2007 spring-summer season.
An event organized by Pitti Immagine and sponsored by the Centro di Firenze per la Moda Italiana

The event


Each year Pitti Immagine Uomo opens the fashion week season in Europe and around the world. It is the trade fair that can show the entire universe of contemporary men's fashions and can focus on the centrality of the product in all its declinations and variations.

It is a far-reaching project that has transformed the city of Florence into an housing for creativity. It is a system that has believed in its convictions and has enriched them by refreshing them and creating out-of-fair events such as PITTI IMMAGINE ROOMS and WELCOME To My House , special areas such as NEW BEAT(S) within the Fortezza, and programs sponsored by the Fondazione Pitti Discovery, that involve the major fashion designers and topics of great interest for the fashion community and beyond.

Pitti Uomo's growing interest in more informal styles as well as fashion's links with sport and its inspirations is evidenced at this edition by HUMAN GAME. Winners and Losers , the project that consecrates and re-launches one of fashion's essential drivers of the past 15 years: sports. Clothing, accessories, equipment, photos, videos and advertising campaigns all pointing to the marks that sports have left and are leaving on fashion and vice versa.

A sensitive barometer of fashion's varying pressures , a living organism capable of recording and reflecting changes, Pitti Immagine Uomo is a fair developed for the most fashion conscious buyers, the most with-it boutiques, with a selection of the finest firms based on research, design and quality . It is for these reasons that season after season Florence and Pitti Immagine Uomo become the stage the brands pick for launching a collection , or presenting world previews and debuts.

www.pittimmagine.com

PITTI IMMAGINE UOMO n. 70 PITTI IMMAGINE UOMO n. 70

PITTI IMMAGINE UOMO n. 70


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