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Iconique Societás Excellence in Fashion Photography Awards

Winners of the Iconique Societás Excellence in Fashion Photography Awards

Nicoline Patricia Malina

October 21, 2007 - Iconique and Societás announced the winners of the 'Excellence in Fashion Photography Awards 2007'.


Indonesian born, Netherlands based photographer Nicoline Patricia Malina has won first place in the Iconique Societás Excellence in Fashion Photography Awards 2007. Educated at the HKU Utrecht School of Art, Nicoline illustrated both strong technical skills and an inspired and original approach to fashion photography.

Nicoline faced some stiff competition, as entries flooded in from the world over from both up and coming and established professional fashion photographers. Unlike many photographic competitions, the awards invited entrants to interpret the theme 'Fête des Fleurs' (Party of Flowers) by submitting fresh, not pre-existing work.
Nicoline Patricia Malina Nicoline Patricia Malina
The awards judging panel included top British hat couturier Louis Mariette - creator of the world's most expensive hat ever, valued at £1.5 million and made of platinum and diamonds, avant-garde fashion designer Arkadius - who Colin McDowell dubbed 'mad, bad and dangerous', McCann's Head of Global Brand Innovation, Justin Champney, Iconique founder and Editor-in-Chief, Joost van Gorsel and Co-founder of the awards, Melissa Sterry, CEO of Societás.

Joost van Gorsel said of the awards 'It's inspiring to see how the Internet can break down boundaries and gives access to young and established talents to show off their range of skills to a global audience. Not only did we see inspiring work by photographers but also the people who make a shoot possible: make-up artists, hairdressers, models and so on. This first edition marked the start of a new kind of fashion photography award that is accessible to all with ambition and talent. We, Iconique and Societás, will work hard to make this initiative an industry standard'.

BA Commercial Photography and BS Graphic Design graduate Samantha Bremer was voted First Runner-up for her entry 'Circus' and former fashion model Denise Boomkens took the title Second Runner-up for her entry 'Wallflower'.

Melissa Sterry said of the awards 'Their reach is truly international, something that is essential at a time when some of the most exciting and interesting photographers are working in the Developing World and cities and countries not generally associated with the fashion industry. Once upon a time the best talents migrated to Paris, London, New York and Milan, but not any more. Fashion Photography is a truly global business and this adds to the cultural diversity expressed in the genre. More than anything else the judges found that the submissions from entrants to this years awards reflected the fact that good fashion photography is not just about the clothes or the model, but about the concept behind a trend; the fantasy or concept that drives the aesthetic'.

To view Nicoline's winning entry titled 'By Your Side' visit http://www.iconique.com/awards
News of the 2008 Iconique Societás Excellence in Fashion Photography Awards will be announced in January.
Nicoline Patricia Malina
Iconique Fashion Magazine
Founded in 2000 by Joost van Gorsel, Iconique.com's distinctive look and content has made it a favourite among fashion lovers all over the world. The website has won several web awards, appeared in books and has been published in numerous magazines. The best of Iconique (Excess: In here life is beautiful) was also shown in the Dutch Boijmans Museum in 2005 during 'Project Rotterdam'. Iconique is one of the organizations behind the successful stock sample sales 'Mode Marché' and is recognized as one of Europe's most cutting edge and progressive online magazines.

Societás

Breaking away from conventional business thinking, rather than working to a vertical market within the creative sphere, Societás brings together the creative fields, uniting all aspects of communication and business development. Fusing a consultancy, think tank, incubator and network, rather than simply offering production skills and crew to fulfill creative briefs, Societás pinpoint future market developments and devise creative strategies to capture the revenue potential of these developments. Specialists in launching first-to-market ventures to the global market, Societás' clients span music, film, fashion, retail, publishing, luxury goods and services.

First Prize:
- A Key-2 luxury (www.key-2.com). Billed 'the ultimate corporate gift' by The Financial Times and GQ magazine, Key-2 Luxury - dubbed the key to the VIP lifestyle! This small silver keyring entitles its owner to countless discounts and privileges in London and around the world. This silver keyring opens the door to exclusive VIP privileges and services. You might choose to present your keyring to pick up a complimentary bottle of Veuve Cliquot at a selection of top London restaurants or to qualify for 20 per cent off your total bill. There are special rates for flights, hotel rooms and car hire; Key-2 Luxury's enviable list of suppliers includes The Ritz London, Trump International Hotel and Tower, Kensington Roof Gardens, Jeffery-West, Mirabelle, Prestige Car Hire, Hawes & Curtis… and many more!

- An animated fashion editorial published on Iconique and on podcast.
- Iconique Goodie Bag

Click Here to Enter the Awards Page

For more information please visit Iconique www.iconique.com


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