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Who Knew a Little Black Dress Could Be So Green?

Who Knew a Little Black Dress Could Be So Green?

Summer Rayne Oakes Talks About Charity: Water
The Uniform Project & Payless' Support

Summer Rayne Oakes Accessorizes with Payless for the Uniform Project

March 2, 2011 - Throughout the month of March, Payless ShoeSource will be supporting eco-model and Payless brand partner Summer Rayne Oakes as she takes on The Uniform Project 'Pilot Series' challenge, a unique campaign to promote eco-friendly fashion and raise money for a great cause.

Oakes has designed a custom "Little Black Dress" that she will wear all 31 days of March paired most days with Payless shoes & accessories.

Oakes' efforts this month will help raise money for Charity: Water, an organization dedicated to bringing clean water and basic sanitation facilities to areas around the globe.

Payless will match the money raised dollar-for-dollar up to $10,000 - enough to help build two water wells!


- All Oakes' 31 looks and her Uniform Project journey will be chronicled at

- Oakes will style the dress each day with a variety of shoes and accessories from Payless, including the eco-friendly Zoe & Zac products she helps Payless create.

- Payless will match dollar-for-dollar (up to $10,000) for all donations made to Charity: Water through the donation button at throughout March.

- Payless will also deliver a 50% off offer on a single Zoe & Zac purchase throughout 2011, for those that donate $10 or more in March through the online donate button.

For more information please visit:

The Uniform Project

Payless ShoeSource





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