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Lenzing Textile & Color Trends Autumn/Winter 2010/11

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Sustainable Future

The crucial need of co-existing between nature and urban landscapes is reflected in the color pallets and the stories from where they come: urban concrete and formal darks meet nature's mid-tones and bright shades.

Eco-fashion, lo-fi, laboratory-grown fabrics, food fashion, fusing product and garment, beetroot-dying, victimless leather, bone ivory, up-cycling and all the other experiments concentrating on environment issues, are so important; some ideas will eventually end up as valid solutions to problems we fight with, some are indispensable because of the discussion they rise.

Solutions are imperative to solve the paradox of the fashion industry obsessed by the nonstop change and the vital demand of sustainability. The focus has moved from pure aspect to content, with everything this brings along in terms of questions. Finishing and added functions are areas still to be explored and bringing in new, complex and fascinating elements.

Craft techniques are reinterpreted and completed by using the newest technology. Warmth, comfort, caring, reassuring, thoughtfulness are terminologies to have in mind when developing fabrics for the autumn and winter of 2010 / 11.

PURITAN

Luxury and elegant esteem! Only the superb, regarding materials and finishing - for regular clothing purpose - is approved. Fabrics are coated, weightless, fluid - simply impeccable. Aspect is precise and perfect, feminine and sensual at the same time. Colors are subdued - the essence of the mood is material.

Pearl
PANTONE TPX
11-0609

Gesso
PANTONE TPX
13-0002

Tuxedo
PANTONE TPX
19-4010

Champagne
PANTONE TPX
13-0907

Venetian Red
PANTONE TPX
19-1762

Sable
PANTONE TPX
19-1718

Pecan
PANTONE TPX
17-1340

Seal
PANTONE TPX
18-1312

REFLECTION

Light-changed colors... Painting with light... Lustrous... Cristalina... Moonlight...Mirror shine... Other-wordly... Colors reflecting... Scientific... Mineral... Technofoil... Iridescent... Interactive... Opalescence... Sky-light...

Tinted by technology! Playing with effects, light and shine - special effects applied to fabrics in finishing, printing, laminating or whatever it takes to deceive the eye. Technology and artificial materials in all aspects, is brought into play to achieve the trickster-appearance. Exploiting interactive technology in clothing framework.

Golden Bronze
PANTONETPX
15-0927
Lavender
PANTONETPX
17-3410
Purple Taupe
PANTONETPX
18-1703
Sky
PANTONETPX
14-4810
Prussian Blu
PANTONETPX
19-4220
Lotus
PANTONETPX
14-2710
Tea Rose
PANTONETPX
14-1212
Canarino
PANTONETPX
12-0738

RUGGED

Nature's resources! Exploring the relationship between the urban and the natural landscape. Merging the industrial and the handcrafted techniques. Nature is dealt with under a man-made aspect, caring for the best components. Materials are natural or derivates from natural sources refined by using the best of industrial techniques in order to save the human dimension. Patterns - or the supreme of nature's structures - are handcrafted repetitions, embracing the small imperfections, adding life to expressions.

Urban alongside...Rural | Organic alongside...Artificial | Warm tones alongside...Cold tones | Industrial alongside...Craft | Caring alongside...Happiness

Palladian Blu
PANTONETPX
11-4802
Burnished Brick
PANTONETPX
18-1616
Midnight
PANTONETPX
19-3926
Flax
PANTONETPX
13-0932
Tenne
PANTONETPX
16-1253
Dark Oak
PANTONETPX
18-1033
Antique Pewter
PANTONETPX
16-0726
Sandstone
PANTONETPX
13-1007

EXOTIC

Fashion impact! It's all about color, dye, tint, hue...Decorations are complex: caliper drawings neatly colored or animated colored paintings. The curios clash of tapestry and techno. The interference of a precise pattern and a texture. The oddity of a meticulous image ...spray painted. It's glamorously artistic.

Illuminating... Super-brights... Unique... Chameleon... Eye Catching... Capricious... Expressive... Explosive... Revealing... Kaleidoscope... Vivid... Color Abundance

Emerald
PANTONETPX
16-5533
Deep Pink
PANTONETPX
17-2033
Klien Blu
PANTONETPX
18-3949
Royal Purple
PANTONETPX
18-3533
Saffron
PANTONETPX
15-1054
Cerulean
PANTONETPX
18-4525
Eggplant
PANTONETPX
18-1405
Scarlet
PANTONETPX
17-1656

IDENTIKIT

Towards the future! The hyper newest technology is implemented in the story created by these dark shades - and moods. Breaking down into single elements, looking through in order to discover what and preferably how.

Materials are inspired from high technology building and military industry. Pattern language is graphic.

Emotional... Rich Lacquer Shine... Dense Darks... Film Noir... Connotation... Overtones... Hollow shades... Appear / Disappear... Collapse / Expand

Arsenic
PANTONETPX
19-5212
Pietra
PANTONETPX
19-1016
Deep Plum
PANTONETPX
19-1627
Knysna Green
PANTONETPX
19-0312
Mocca
PANTONETPX
19-1116
Anthra
PANTONETPX
19-3617
Gray Mist
PANTONETPX
18-4005
Pirite
PANTONETPX
14-5002
 Publisher:  Lenzing AG

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Trends:  MM
Contact: Lenzing Aktiengesellschaft
 A-4860 Lenzing, Austria
E-mail: fibers@lenzing.com
Website: www.lenzing.com


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