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New, Exclusive Colors for Porsche Design P'8478

New, Exclusive Colors for Porsche Design P'8478

Summer, Sun, Switching Shades

Porsche Design P'8478 Raspberry and Steel Blue

Porsche Design P'8478 Raspberry and Steel Blue

[Stuttgart] - March 30, 2012 - For summer, Porsche Design is presenting interchangeable lenses in new color variants for the legendary P'8478 sunglasses.

As of now, as well as the six classic shades of brown, light blue silver mirrored, grey gradient silver mirrored, green, dark orange silver mirrored and olive silver mirrored three more exclusive colorways - sulfur (yellow), steel blue (blue) and raspberry (red) - are available.

A sought-after style icon, P'8478 sunglasses were Porsche Design's first ever eyewear and today they are still one of the most successful models. The design of this classic item has remained unchanged since 1978, the only difference being the use of ultra-light titanium to bring the P'8478 up to the technical state-of-the-art of the 21st century. The revolutionary feature of these sunglasses was - and is - their innovative interchangeable lens mechanism which enables them to be adapted to various sight requirements and light conditions. Thus the trendy aviator sunglasses not only stand for a sense of style; their appeal lies in their intelligent functionality. Available in four sizes (S, M, L und XL), the P'8478 has become the ultimate classic, enhancing every shape of face.

Porsche Design P'8478 Sulfur

Porsche Design P'8478 Sulfur

Porsche Design P'8478 Sulfur

Porsche Design P'8478 Steel Blue

Porsche Design P'8478 Sulfur

Porsche Design P'8478 Interchangeable Lenses Sulfur/Steel Blue/Raspberry

In 1978 the sunglasses with the innovative interchangeable lens mechanism were not only the first glasses to be made by Porsche Design, but were also the luxury brand's first contribution to the fashion world. With the new color variants for interchangeable lenses in sulfur (yellow), steel blue (blue) and raspberry (red), Porsche Design again establishes a trend matching the height of contemporary fashion. The enlarged range of lenses is obtainable in four sizes, corresponding to the four available frame sizes (S, M, L and XL).

As of now, the new summer shades for the Porsche Design P'8478 sunglasses are available exclusively from Porsche Design stores throughout the world, and from the online shop under the internet address

Porsche Design

Porsche Design is a luxury brand focusing particularly on technically inspired products. The Porsche Design brand was established in 1972 by Professor Ferdinand Alexander Porsche. The products stand for functional, timeless and purist design, characterised by their technical innovation. The product portfolio includes watches, sunglasses, luggage, a sports and fashion collection as well as electronic products and a men's fragrance line. All the brand's products are designed in the Porsche Design Studio in Zell am See (Austria). Porsche Design products are sold worldwide in own retail and franchise stores, shop-in-shops, up-market department stores and exclusive specialist stores.

Porsche Design
Related News: Porsche Design Women's Fashion Collection Spring/Summer 2012

For the Spring/Summer 2012 season, luxury brand Porsche Design is featuring color in the Women's Fashion Collection.

The dominant colors are striking Sulphur and fresh Raspberry. The product range has also been considerably extended, including not only leather jackets and exclusive Premium Jeans but also fashionable silk scarves and silk blouses. The new Porsche Design Women's Fashion Collection for Spring/Summer 2012 will be available from January 2012 in Porsche Design Stores more
Related News: Porsche Design Men's Fashion Collection Spring/Summer 2012

The Men's Fashion Collection for Spring/Summer 2012 from the luxury brand Porsche Design features a strikingly masculine look - but at the same time still casual and laid-back.

In addition to the classic members of the range, like the biker's leather jacket P'1160 Roadster Blouson, the present collection also includes the matching summer variant, the P'1160 AirTec Blouson. Beside the leather jackets, the collection has also been extended and developed further in the selection of exclusive Premium Jeans and the category P'1700 Shoes. The brand new Porsche Design Men's Fashion Collection for Spring/Summer 2012 will be available from January 2012 in Porsche Design Stores more





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