Fashion Trendsetter
Shop Nicole MIller and receive Free Shipping both ways!
Fashion Trendsetter Motto
Style Notes
Style Notes
Color Trends
Color Trends
Fashion Trends
Fashion Trends
Fashion Shows
Fashion Shows
Accessories
Accessories
Fashion Events
Fashion Events

H&M for Brick Lane Bikes: A Men's Collection Inspired by the Urban Cycling Scene

H&M for Brick Lane Bikes

A Men's Collection Inspired by the Urban Cycling Scene

Posted by Senay GOKCEN

[London] - December 3, 2012 - H&M is pleased to announce a men's capsule collection with Brick Lane Bikes of East London, combining the function of cycling wear with great city style for both on and off the bike.


The 11 piece collection has been designed by H&M and tested and approved by Brick Lane Bikes, one of the world's leading custom-bike specialists. Inspired by both vintage pieces and today's sports performance, the collection is made from more sustainable materials as part of H&M's Conscious work. The collection will be launched on March 7, 2013 in around 180 stores worldwide, as well as online.
H&M for Brick Lane Bikes: A Men's Collection Inspired by the Urban Cycling Scene
Founded in 2006, Brick Lane Bikes was the UK's first fixed-gear bike store, specializing in custom-made bikes built in their on-site workshop. Brick Lane Bikes are now at the heart of East London's cycling scene, making them the perfect team to test and approve this special cycling collection. Each piece has been designed to be worn on and off the bike, with functional details providing both performance and also style. Materials used include organic cotton, recycled cotton and recycled polyester, meaning the collection is as sustainable as cycling itself.

"We are extremely excited about the H&M for Brick Lane Bikes collection. Working with H&M to create clothing that mixes cycling with urban fashion is the perfect fit for us. It is exactly what we are about, and what we do best," says Feya Buchwald, founder of Brick Lane Bikes.

"We are thrilled to be making this collection with Brick Lane Bikes. Cycling is a global phenomenon, with so many men choosing to cycle both to commute and for pleasure. This men's collection has all the utility and function riders need, combined with a great sense of style," says Petter Klusell, designer at H&M.

H&M for Brick Lane Bikes: A Men's Collection Inspired by the Urban Cycling Scene
H&M for Brick Lane Bikes: A Men's Collection Inspired by the Urban Cycling Scene H&M for Brick Lane Bikes: A Men's Collection Inspired by the Urban Cycling Scene
For more information on H&M Conscious, please visit www.hm.com/conscious | All Photos courtesy of H&M.


CATEGORIES

RESOURCES

FOLLOW US

CONTACT

Color Trends Best Fashion Books & Magazines Google Plus About Us
Fashion Trends Fashion Awards & Exhibitions Facebook Contact
Interior Design Trends Fashion Directory of Links Twitter Privacy Policy
Jewelry & Accessories Trends Articles by Fashion Trendsetter Pinterest Newsletters
Lingerie Trends Fashion & Textile Trade Fairs Instagram Feedbacks
Runway Fashion Shows Awards, Competitions & Exhibitions YouTube Search
Style Looks Fashion News Releases LinkedIn Privacy Policy
Designer Collections Fashion Market News Amazon Store  
Style Notes Runway Show Dates TrendsetterInteriors.com  
Entertainment, Lifestyle and Culture Download Zone    
Add fashiontrendsetter.com to your Google toolbar © 2004 - 2014 | Fashion Trendsetter | All rights reserved |  XML   XML - Site Feed   117,328,019 page views

FOLLOW US

  Fashion Trendsetter Official Fan Page
Fashion Trendsetter
on Google+
Fashion Trendsetter at Twitter
Follow Us on Pinterest Pin It
Follow Us on linkedin
Custom Search

QUICK LINKS

 

Articles by Fashion Trendsetter

Interior Design TrendsInterior Design Trends

Entertainment, Lifestyle and Culture

Fashion Awards & Exhibitions

Designer Collections

Style Looks

Best Fashion Books & MagazinesBest Fashion Books & Magazines

Fashion Directory of Links

Fashion Trendsetter Store

Shop Derek Lam
Discover Fall 2014/15 Trend Forecasts
John Hardy
Shop New Arrivals at Nicole Miller and receive Free Shipping on any purchase!
BKRM 300X250
Shop AlternativeApparel.com
SUMMER 2014 WOMEN NEW COLLECTIONS
 
Editors' Closet
Annual Up To 50% Off Sale Men
EA7_3
The Shoeroom at FORZIERI.COM
Cavalli Class Bags