Fashion Trendsetter
Shop Nicole MIller and receive Free Shipping both ways!
Fashion Trendsetter Motto
Style Notes
Style Notes
Color Trends
Color Trends
Fashion Trends
Fashion Trends
Fashion Shows
Fashion Shows
Accessories
Accessories
Fashion Events
Fashion Events

Wooyoungmi Paris Shop

Wooyoungmi Paris Shop

44 rue Vieille du Temple, 75004 Paris

Wooyoungmi Paris Shop Entrance

The old stones breathe anew. For the opening of her first boutique abroad the Korean designer Wooyoungmi began by immersing herself with the building, taking in the air of this ancient Parisian quartier and its history. The walls, floors and ceilings have been stripped of all the coats and covers put up by past occupants. Masters of restoration have then applied their art and the surfaces have recovered their original beauty. Now they wear just voile of whitewash creating a delicate and immaculate atmosphere.


The spiral staircase, the little door and window looking out on to the courtyard have also re-found their original aspects. Luminous areas have been restrained thus avoiding waste. In this atmosphere of subdued lighting, one feels almost at home. Wooyoungmi feels well and truly at home. We find, in the way she installs herself without pushing the walls, the same delicacy that characterizes her menswear designs. Her collections continue to evolve men's wardrobes without renouncing the past. In the same way all is thought out, accomplished, contemporary by returning to the foundations of the edifice.

This boutique is a meeting place. The shop window on a diagonal invites the passer-by to push open the door. All along the walls the smooth Ductal furniture resembles pleated fabric. One enters quietly into this universe. Contemporary and ancient materials mix like old friends. Matt and gloss, gray and white are accomplices.

The two fitting rooms also play on dualities: one has a translucent glass partition whereas the other's is opaque with a curtain reminding customers that "Silhouettes have their secrets" for those who prefer the maximum of privacy... Imagined by the designer Wooyoungmi on the advice of the architect Hyun-Jung Lassalle- Song, this boutique of 70 square meters is a Korean showcase in the heart of historical Paris.

About Wooyoungmi

For eighteen years in the 'Land of the Morning Calm' Wooyoungmi has been imposing her vision of men's fashion. Born in 1959 this Korean designer has never felt like creating clothes neither for herself nor for her girlfriends. It's definitely men that she prefers. In 1988 after studying fashion at Seoul University she founded her company 'Solid Corporation' and immediately opened a menswear boutique under her name in the district of Apkujung. Already the style is delicate.

The color range plays on her nuances of mist, pastel and dusts, a welcome change from the eternal navy and black. And she delicately leaves her mark in her choice of materials and cuts along with textures that make you want to caress them. The garments are streamlined and enriched with details and styled finishes that re-invent the wardrobe for men without scaring them.

Wooyoungmi is a seductress. Little room for fantasy in her collections, she is one of a rare breed of menswear creators who design clothes with respect, precision and determination. Each of her seasons emerge as a continuing romance with her hero 'the contemporary man'. So delicately that the Wooyoungmi style never fails to seduce. Young Korean men feel at home with her elegant style mixed with personalized touches like traits of character.

The retail stores multiply and the label is now leader in casual wear in the southern peninsular. In 1997 the brand starts to export to Europe and the United States, there too the success grows rapidly. Step by step. And Wooyoungmi keeps her feet firmly planted on the ground. She just follows her work. The wardrobe grows to include accessories and leather goods. The company now counts some forty-five employees. In July 2002 she shows for the first time in Paris.

Next to the international labels and creators her silhouettes stand out straight away as a breath of fresh air. Her style more polished with each season. Guiding men towards a contemporary and not complex look is definitely her objective. In April 2006 the Korean designer crosses a new milestone by opening her first boutique abroad in Paris. At number 44 rue Vieille du Temple in the Marais district, today there is a genuine Asian talent that's coming into bloom.
Open
11h to 20h Tuesday to Saturday
14h to 20h on Sundays

44 rue Vieille du Temple
75004 Paris
tel. + 33 1 4277 7684
Wooyoungmi Paris Shop
Click here for a virtual visit to the Wooyoungmi Paris Shop.
Photography © Nicolas BOREL.


CATEGORIES

RESOURCES

FOLLOW US

CONTACT

Color Trends Best Fashion Books & Magazines Google Plus About Us
Fashion Trends Fashion Awards & Exhibitions Facebook Contact
Interior Design Trends Fashion Directory of Links Twitter Privacy Policy
Jewelry & Accessories Trends Articles by Fashion Trendsetter Pinterest Newsletters
Lingerie Trends Fashion & Textile Trade Fairs Instagram Feedbacks
Runway Fashion Shows Awards, Competitions & Exhibitions YouTube Search
Style Looks Fashion News Releases LinkedIn Privacy Policy
Designer Collections Fashion Market News Amazon Store  
Style Notes Runway Show Dates TrendsetterInteriors.com  
Entertainment, Lifestyle and Culture Download Zone    
Add fashiontrendsetter.com to your Google toolbar © 2004 - 2014 | Fashion Trendsetter | All rights reserved |  XML   XML - Site Feed   117,358,703 page views

FOLLOW US

  Fashion Trendsetter Official Fan Page
Fashion Trendsetter
on Google+
Fashion Trendsetter at Twitter
Follow Us on Pinterest Pin It
Follow Us on linkedin
Custom Search

QUICK LINKS

 

Articles by Fashion Trendsetter

Interior Design TrendsInterior Design Trends

Entertainment, Lifestyle and Culture

Fashion Awards & Exhibitions

Designer Collections

Style Looks

Best Fashion Books & MagazinesBest Fashion Books & Magazines

Fashion Directory of Links

Fashion Trendsetter Store

Shop Derek Lam
Discover Fall 2014/15 Trend Forecasts
John Hardy
Shop New Arrivals at Nicole Miller and receive Free Shipping on any purchase!
BKRM 300X250
Shop AlternativeApparel.com
SUMMER 2014 WOMEN NEW COLLECTIONS
 
Editors' Closet
Annual Up To 50% Off Sale Men
EA7_3
The Shoeroom at FORZIERI.COM
Cavalli Class Bags