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Brahmin Creates the Official Fashion's Night Out Tote

Brahmin Creates the Official Fashion's Night Out Tote

Fashion's Night Out turns 4! Join editors, stars, models, fashionistas, and designers on September 6, 2012, as they flood stores in cities across the country and around the world for fashion's most iconic extravaganza.

[Fairhaven, Mass.], August 16, 2012 - Brahmin, the luxury New England handbag company, celebrates Fashion's Night Out (FNO) for the third consecutive year by collaborating with the initiative to create the official, limited-edition FNO tote created exclusively for the event on September 6, 2012.

The canvas and leather tote bag will be available in two color ways that will be sold at participating FNO retailers with a portion of proceeds to benefit NYC AIDS Fund in the NY Community Trust.

"We are thrilled to partner with FNO again to design the official Fashion's Night Out Totes," said Jim Bunn, Chief Marketing Officer for Brahmin.

"Brahmin is proud to display our commitment to the fashion industry and its most iconic celebration by producing the official FNO tote. They are fun to wear and collect, and most importantly, they allow everyone to be a part of fashion's biggest celebration. Additionally, they benefit a wonderful cause, the NYC AIDS Fund in the NY Community Trust."

The limited edition FNO tote will be sold for $50 at Brahmin retail locations, online at Brahmin.com and at participating retailers including Bergdorf Goodman, Bloomingdales, Lord & Taylor, Macy's, NiemanMarcus.com and Saks 5th Avenue among many others beginning in early August until supplies last.

About Brahmin
Brahmin is a family-owned handbag company with design, operations, and manufacturing headquarters in Fairhaven, Massachusetts. Brahmin was the entrepreneurial dream of Joan and Bill Martin who started the company in 1982. The name Brahmin was used in Boston in the 1800s to describe a cultured person from an established upper-class family, and was chosen by the Martin family because they aspired to create a handbag to meet even the most discerning taste of a Brahmin. The Martin family members remain involved with the brand and are committed to designing and creating handbags that redefine timeless style. Brahmin is teamed with highly-trained and skilled crafts people in partnership with an energetic, knowledgeable sales staff across the country. Brahmin continues to produce classic, functional handbags that are of the highest quality for today's women around the world. www.brahmin.com

About Fashion's Night Out (FNO)
Fashion's Night Out (FNO) is an unprecedented global initiative originally created in 2009 to celebrate fashion, restore consumer confidence, and boost the industry's economy during the recession.

On Thursday, September 6, 2012, in response to overwhelming demand, Fashion's Night out will return to New York City and cities across the country to highlight fashion and support retail with exciting events that include designer appearances, celebrity guests, fashion shows and musical performances. In the United States, the program is a collaboration between American Vogue, the Council of Fashion Designers of America, NYC & Company, and the City of New York. www.fashionsnightout.com



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